Truth Co

Does it shape, reflect or lag behind the times?
We create culturally meaningful brands that move businesses forward. We identify where your brand's perceptions align with the consumer experience,
and help you cement–or change–them.

Just Released!
December 1, 2011: Just Released!
Truth Culture Decoder™: Reinventing Reality
4th Edition. Analyizing Over 650 Shows On 50+ Networks
Reserve Yours Today info@truthco.net

Insights

What makes a brand feel relevant – or not?

The Truth Culture Decoder™ is an insight–driven research tool that helps you understand the cultural forces that shape how consumers view your brand.

We add dimension and context to what consumers are saying – explaining why they're saying it.
Strategy

We don't believe that anyone should have “buy”
or“sell” a strategy.

An actionable brand strategy is the result of a structured, collaborative and creative conversation that brings key stakeholders to the table (literally) – without a single "decision by committee."

Because a brand is not a marketing tool.
It's a guide for doing business.
Execution

Whether it's a logo, brand identity, website or ad campaign, we help you develop attention-getting creative that tells your brand story.

We source the right creative partners for your brand
and maximize your interaction with them.

Insights

Strategy

Execution